2023 Fall Farm Outlook Lincoln Daily News Oct 2023 Page 15 For more than 75 years, Rohlfs Implement has been serving Hartsburg and surrounding areas in Logan County. The company has been owned by the same family for three generations. The 1996 Hartsburg Quasquicentennial book shared some of the history of the company. The Rohlfs Implement Company started in Hartsburg in 1946 as a partnership with brothers Alvin and Merle Rohlfs as owners. At the time, it was called Rohlfs Brothers Garage. Both men were from the area and had been in the army before starting the business. The building was formerly the “Ado” Schmidt blacksmith shop and Lewis Hellman Garage. In the early years Rohlfs Implement Company sold Willys automobiles, Jeeps, Kaiser Frazer automobiles, Gehl, Kewanee, Minneapolis Moline, and Oliver Machinery. In 1956, Merle sold out to Alvin and Merle went into the insurance business. Alvin Rohlfs then bought the C.L. “Dutch” Kief store, old Allis Chalmers dealership, Town Hall, and tavern buildings. This is where the new buildings were built which now house Rohlfs Implement Company. In 1969 Alvin purchased six acres of ground one-fourth mile north on Rt. 121 from William Allison to be used as a used machinery lot. He then had a large Morton building put up for storage and set up for machinery. The farm business grew as did the size of the machines. White Farm Equipment bought Minneapolis Moline and Oliver, New Idea, and other small companies. This gave the dealership access to sell more machinery. In 1988, Alvin Rohlfs sold the business to three of his sons, Les, Thomas, and Michael who proved to be very well qualified to run the business. Meanwhile, Agco Corporation purchased Allis, Gleaner, White, New Idea, and Massey Ferguson and is now one of the largest farm machinery manufacturers in the world. The three sons later opened a second dealership in Greenview after purchasing an established Allis Chalmers and Gleaner dealership owned by Dave Cramer. Rohlfs Implement now offers a full line of OEM quality parts fine-tuned to the AGCO product lines it carries. Their service department features skilled technicians, factory-trained to service the products they sell. They also stock a large inventory of accessories and parts for the products they carry and have the latest computer technology to quickly find any part you may ever need. Continued --
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